編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-811-095 | Online Research Guide | Applegate, Lynda M.;Kerr, William R.;Cullen, Ann;Brownell, Alexis | Entrepreneurship | Internet Marketing( 5455042 ) |
2 | BH491 | Let Them Talk! Managing Primary and Extended Online Brand Communities for Success | Noble, Charles H;Noble, Stephanie M;Adjei, Mavis T | Entrepreneurship | Internet Marketing( 5455042 ) |
3 | GS84 | Quirky: A Business Based on Making Invention Accessible | Hoyt, David;Marks, Michael | Entrepreneurship | Internet Marketing( 5455042 ) |
4 | HK1009 | TENCENT: EXPANDING FROM CHINA TO THE WORLD | Celly, Nikhil;Lo, W.H. | General management | Internet Marketing( 5455042 ) |
5 | IB105 | MercadoLibre | Barnett, William;Mekikian, Gary | General management | Internet Marketing( 5455042 ) |
6 | BH467 | Selling To Millennials With Online Reviews | Mangold, W. Glynn;Taken Smith, Katherine | Marketing | Internet Marketing( 5455042 ) |
7 | F1007Z | Mapping the Social Internet | Piskorski, Mikolaj Jan | Marketing | Internet Marketing( 5455042 ) |
8 | KEL319 | Air France Internet Marketing: Optimizing Google, Yahoo!, MSN, and Kayak Sponsored Search | Jeffery, Mark;Egli, Lisa;Gieraltowski, Andy;Lambert, Jessica;Miller, Jason;Neely, Liz;Sharma, Rakesh | Marketing | Internet Marketing( 5455042 ) |
9 | M347 | Star Digital: Assessing the Effectivness of Display Advertising | Narayanan, Sridhar;Yildiz, Taylan | Marketing | Internet Marketing( 5455042 ) |
10 | TB0313 | Online Ad Targeting at Thunderbird | Zerio, John;Deshmukh, Arvind | Marketing | Internet Marketing( 5455042 ) |
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